Challenge

This was more than an event; it was a brand launch. When the ACE team came to us, they had a clear vision: to celebrate their top managers in a way that felt both inspiring and uniquely theirs. Our mission was to bring that vision to life, and we had just 30 days to do it.

Approach

We started with the most fundamental element: the brand identity. We knew the logo and visual language needed to reflect the dynamism and leadership of the ACE Managers themselves. We developed a look and feel from the ground up, a flexible system that would set the tone for this inaugural summit and all future events.

From there, we expanded the creative vision across every touchpoint. We designed everything from animated on-screen graphics to environmental branding that transformed the NYC venue into an immersive experience. Badges, signage, and presentation decks weren't just functional; they were part of a cohesive story. The execution was flawless, a true testament to our team's ability to operate like a well-oiled machine under pressure.

Results

The result was an incredibly welcoming and inspiring two-day summit that set a new standard for ACE. We didn't just produce a conference; we established a creative foundation that celebrates and empowers their best.